Why Neighbourhoods Matter

Life-changing events are major changes like marriage and divorce, having children, retiring or graduating from school.

"More than two-thirds (68 percent) of households that bought or sold homes or relocated to a new rental in the past year say they experienced a life-changing event.”

So states the 2018 The Zillow Group Consumer Housing Trends Report

These life-changing events not only change our consumption patterns but also prompt us to move to neighbourhoods populated by like-minded people in the same situation.

At NDR we do not deal with individuals or individual data.

Our key unit is neighbourhoods.

Read about why this method provides precision, privacy and reach