IDFREE.COM
TARGETING

BUILD  VALIDATE  ACTIVATE

 

Build Audience

Instantly Validate

Seamlessly Activate

  • Upload CRM/1st-party data

  • Custom build audience

  • Drag 'n drop categories & variables

  • Pre-campaign report

  • Works across all online channels

  • Works in all browsers and devices 

  • No IDs or cookies

  • No private data is collected or stored

  • Pre-built audiences 2 go available

IDFree targeting is the smart and respectful way for data owners to maximize revenue without cookies or other online identifiers.

IDFree targeting is a true commitment to the collaboration of transparent data providers. Data quality, transparency, and reliability are fundamental requirements of every data partner on idfree.com.

We are proud to be IDFree data-partner, along with industry giants like Kantar, InsightOne, Experian and TransUnion.

More on idfree.com, where you can subscribe to the newsletter IDFree Insider.

 
 

ONLINE OMNICHANNEL

The same unique audience can be activated across all your marketing channels: 

 

  • DV360, Adform, BidTheatre, Xandr ​and other DSPs

  • Instagram

  • Facebook

  • Snapchat

  • Outdoor 

  • Display

  • Video

  • Digital Out-of-home

  • Addressable TV

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NEIGHBOURHOODS MATTER

We do not deal with individuals

or individual identifiers in building audiences.

The entity "neighbourhood" (consisting of a minimum of
15 households) is the key unit in our privacy-safe targeting solution. 

Please read more in our paper Why Neighbourhoods Matter.

See Downloads for more insight.