IDFREE.COM
TARGETING

BUILD  VALIDATE  ACTIVATE

 

Build Audience

Instantly Validate

Seamlessly Activate

  • Upload CRM/1st-party data

  • Custom build audience

  • Drag 'n drop categories & variables

  • Pre-campaign report

  • Works across all online channels

  • Works in all browsers and devices 

  • No IDs or cookies

  • No private data is collected or stored

  • Pre-built audiences 2 go available

IDFree targeting is the smart and respectful way for data owners to maximize revenue without cookies or other online identifiers.

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IDFree targeting is a true commitment to the collaboration of transparent data providers. Data quality, transparency, and reliability are fundamental requirements of every data partner on idfree.com.

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We are proud to be IDFree data-partner, along with industry giants like Kantar, InsightOne, Experian and TransUnion.

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More on idfree.com, where you can subscribe to the newsletter IDFree Insider.

 
 

ONLINE OMNICHANNEL

The same unique audience can be activated across all your marketing channels: 

 

  • DV360, Adform, BidTheatre, Xandr ​and other DSPs

  • Instagram

  • Facebook

  • Snapchat

  • Outdoor 

  • Display

  • Video

  • Digital Out-of-home

  • Addressable TV

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NEIGHBOURHOODS MATTER

We do not deal with individuals

or individual identifiers in building audiences.

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The entity "neighbourhood" (consisting of a minimum of
15 households) is the key unit in our privacy-safe targeting solution. 

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Please read more in our paper Why Neighbourhoods Matter.

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See Downloads for more insight.

Download white paper