IDFREE.COM
TARGETING
BUILD VALIDATE ACTIVATE
Build Audience
Instantly Validate
Seamlessly Activate
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Upload CRM/1st-party data
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Custom build audience
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Drag 'n drop categories & variables
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Pre-campaign report
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Works across all online channels
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Works in all browsers and devices
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No IDs or cookies
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No private data is collected or stored
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Pre-built audiences 2 go available
IDFree targeting is the smart and respectful way for data owners to maximize revenue without cookies or other online identifiers.
IDFree targeting is a true commitment to the collaboration of transparent data providers. Data quality, transparency, and reliability are fundamental requirements of every data partner on idfree.com.
We are proud to be IDFree data-partner, along with industry giants like Kantar, InsightOne, Experian and TransUnion.
More on idfree.com, where you can subscribe to the newsletter IDFree Insider.
ONLINE OMNICHANNEL
The same unique audience can be activated across all your marketing channels:
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DV360, Adform, BidTheatre, Xandr and other DSPs
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Instagram
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Facebook
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Snapchat
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Outdoor
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Display
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Video
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Digital Out-of-home
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Addressable TV
NEIGHBOURHOODS MATTER
We do not deal with individuals
or individual identifiers in building audiences.
The entity "neighbourhood" (consisting of a minimum of
15 households) is the key unit in our privacy-safe targeting solution.
Please read more in our paper Why Neighbourhoods Matter.
See Downloads for more insight.