Bridging the gap between research and activation in the Nordics
Nordic Data Resources (NDR) work closely with our industry-respected partners to bridge the gap between research and activation for marketers, advertisers and agencies, publishers and tech vendors in the Nordic countries.
In short, we:
Classify the full population in all major markets without collecting private data, covering +27M
people across Denmark, Finland, Norway, and Sweden
End the hassles of cross-country audience data management with our New Unified Nordic Taxonomy (NUNT)
Provide instant activation of Kantar TGI audiences on all major channels/ platforms with IDFree GO!
Offer pre-built audiences 2 Go with relevant reach & consumer profiles ready to activate
Give access to building custom multi-layered audiences based on consumer data and geo algorithms