Nordic consumers defy "all-or-nothing" targeting! NDR's Flip-the-Script unlocks potential in "deadspots" for broader ad reach & engagement.

Once again, we have secured our place on the prestigious Martech Supergraphic, a testament to our innovation in marketing technology.

Summer is on the horizon! Reach your ideal customers with pinpoint accuracy using NDR's arsenal of 16 custom pre-built summer audiences.

The 2024 sporting calendar promises a summer of epic athletic achievements! Make your OL & UEFA campaigns soar with NDR's custom audiences.

Try moving beyond the binary audience classification as relevant or irrelevant and use data-driven deadspots to maximize reach & results.

TV4 partners with NDR to support advertisers with user-friendly and privacy-safe self-service tools to build and reach their audiences.

Moving away from cookies is a major shift but also an opportunity for the marketing industry to become more transparent and accountable.

With a multi-layered understanding of consumers' lifestyles, marketers now have new analytical resources to create meaningful connections.

Lifestyles are not buzzwords. They are real, living manifestations of our choices, dreams & constraints. Free lifestyle targeting paper!

Advertisers risk years of loyalty work by not preparing for the cookieless world. We help Nordic marketers succeed with the new data limits.

One of Sweden's top media groups now offers its advertisers Mosaic™ lifestyle-based segmentation with 100% respect for data privacy.

See the brand-new versions of country-based audience lists that we offer you and/or your clients in order to reach the Nordics.

Audience Alliance is a new Nordic collaboration that solves publishers' challenges in order to fully work with first-party cookies/data.

Transatlantic data flows no more! The Austrian data watchdog has banned Meta's tracking tool Pixel because it breaks GDPR rules.

Merry Christmas and Happy New Year to all of our treasured clients, partners, and friends of the house.

When creators keep control of audience data, they also control what, when & where programmatic activation happens - if they have the tools!

How do you go from research to a unique audience ready for instant activation across platforms, devices, and data privacy regulations?

To be able to activate the same audience on all online marketing channels is of huge value to Nordic brands, advertisers, and publishers.

You don't have to be billion-sized to transition to a transparent way of reaching the right target group - and gain trust in your brand.