Kantar Media Trends and Predictions 2022
Kantar highlights five key themes for 2022 and shows that 60% of advertisers anticipate that they need to improve their own data.
Nordic Data Resources
- Mar 23
Revisiting Cookieless Together With smartclip
As a partner of both smartclip and idfree.com, we hear of great things happening in next-generation privacy-safe targeting.
Nordic Data Resources
- Nov 11, 2021
IDFree Newsletter: 3 Clicks To VIP Profile
"You are 3 clicks away from a detailed profile of your best customers" is the headline in the new IDFree Insider newsletter.
Nordic Data Resources
- Jun 4, 2021
New Targeting Feature: Regions
Our regional filters now allow you to build all the audiences you know & like, but limited to the regions where you have business activities
Nordic Data Resources
- May 26, 2021
Privacy-safe Online Video & TV Targeting
IDFree online video targeting has long been available for smartclip services in the Nordics. Let's talk about effective omnichannel strategy
Nordic Data Resources
- May 6, 2021
Visma: Cookies continue to crumble
Visma examines how & why IDFree by NDR is one of the most intelligent targeting platforms in the post-cookie reach of consumers.
Nordic Data Resources
- Mar 10, 2021
Google Going IDFree? Analysing the perspectives
Google announced that they will not replace third-party cookies with UIDs for ad targeting. Our partner IDFree discuss the perspectives.
Nordic Data Resources
- Mar 4, 2021
Spain joins the privacy safe targeting world
As proud data-partner with the IDFree targeting platform, we are excited to announce that NDR now offers privacy safe audience data in Spain
Nordic Data Resources
- Feb 23, 2021
Eyeota Audience Data Sessions Q&A
Eyeota and Global Data Resources talk about the importance of data privacy and points to key opportunities for brands using data in 2021.
Nordic Data Resources
- Jan 14, 2021
BidTheatre activation on partner platform
With BidTheatre as new integrated platform to activate audiences to, the IDFree system adds yet another channel to its omnichannel univers.
Nordic Data Resources
- Dec 16, 2020
Modern Marketing Milestone
idfree.com: As trusted data-partner with IDFree, we welcome you to online omnichannel targeting without IDs or cookies!
Nordic Data Resources
- Dec 10, 2020
BigTechs alternative: NDR highlighted by Adform
In the Norwegian media KOM24, Jan Berthrand Danielsen, senior account director at Adform, comments on a call from ANFO (the Norwegian...
Nordic Data Resources
- Nov 30, 2020
Kantar identifies 10 trends for 2021
Kantar explores findings that can help you build richer connections with your audience, your consumers and your clients. Free to download.
Nordic Data Resources
- Nov 24, 2020
Experian Partners with Women in Data for WiD Week 2020
Experian is official partner of the very first virtual WiD Week, UK's largest women data professional event and network.
Nordic Data Resources
- Nov 11, 2020
Kantar unlocks category doors
One recurring theme is that brands should not rely too heavily on any one type of media.
Nordic Data Resources
- Oct 29, 2020
Cookieless video targeting: New partnership with smartclip
smartclip and Nordic Data Resources enable cookieless socio-demographic video targeting.
Nordic Data Resources
- Aug 14, 2020
Data, let's talk about it
InsightOne - our transparent and reliant data partner - invites you to a Data for Breakfast Seminar in Oslo, Sept. 24.
Nordic Data Resources
- Apr 17, 2020
Kantar Audiences live in Europe
Kantar is making audience segments - built with their world leading syndicated datasets - available in Europe.
Nordic Data Resources
- Mar 24, 2020
Coronavirus: Kantar data shows shift in viewing behaviours
Like Kantar (and adtech as a whole) we are committed to helping our clients better understand the changing behaviours during the pandemic.
Nordic Data Resources
- Mar 11, 2020
Behind the Ad Tech veil
We have read the Adform white paper "The Seven Sins of Ad Tech", and we nodded our heads in agreement on every page.