PRIVACY SAFE
TARGETING
IN THE NORDICS
WHO • WHY • HOW
Nordic Data Resources is built on a simple vision:
We want to provide agencies and advertisers with safe and efficient online targeting without collecting consumers' private data.
We use offline, privacy safe neighborhood data to classify the full population in each of the 4 Nordic countries, covering +25 million people.
Our dynamic cluster algorithm and data partnerships allow us to predict social-demographics and relevant consumer consumption patterns - safely & efficiently.
NEIGHBORHOODS MATTER
Neighborhoods reflect lifestyles.
And lifestyles are key to
consumption choices.
In our modern world, neighborhood is a much
stronger link to consumption
preferences than age or gender
Our dynamic cluster algorithm and data partnerships
allow us to safely and efficiently predict social-demographics and relevant consumer consumption patterns safely and efficiently.