ID-FREE & SAFE
TARGETING
IN THE NORDICS
We open the new ID-free marketing world to you
WHY TARGET
NEIGHBORHOODS?
Neighborhoods reflect lifestyles, and lifestyles are key to consumption choices.
Our consumer preferences and behavior are closely tied
to our lifestyle - and the most central consumer choice
is what neighborhood to live in.
In a modern world lifestyle, neighborhood is a much stronger
link to consumption preferences than age or gender.
We segment almost 50 million neighborhoods in
17 key consumer markets in the Nordics.
Read more in our free paper
Why neighborhoods matter
USING
NEIGHBORHOODS
TO TARGET LIFE-STYLES
NORDIC REACH
We use census data to
segment geographical
neighborhoods in key
Nordic consumer markets.
EFFICIENT
OPERATIONAL
Our lifestyle personas are
built from real census data.
They are solid
and stable over time.
Neighborhoods reflect
lifestyles, and lifestyles are
key to consumption choices.
LOCAL KNOWLEDGE
With local offices in every
Nordic capital, we are always
close by and ready to help.
We segment neighborhoods,
not individuals.
Our targeting is 100%
GDPR compliant.
SAFE
NORDIC SERVICE
