PRIVACY-SAFE

TARGETING

IN THE NORDICS

KNOW THE NORDICS

Nordic Data Resources is built on a strong vision:

We want to provide agencies and advertisers in the Nordics with safe and efficient online targeting without collecting consumers' private data.

 

We use offline, privacy-safe neighbourhood data to classify the full population in each of the 4 Nordic countries, covering +25 million people.

 

Our dynamic cluster algorithm and data partnerships allow us to predict social-demographics and relevant consumer consumption patterns: Safely & efficiently. 

NEW POSTS

 

NEIGHBOURHOODS MATTER

Modern White House

Neighbourhoods reflect lifestyles. 

And lifestyles are key to

consumption choices.

In our modern world, the neighbourhood is a much stronger link to consumption preferences

than age or gender.

Our dynamic cluster algorithm and data partnerships

allow us to safely and efficiently predict

social-demographics and relevant consumer consumption patterns: Safely and efficiently. 

TRANSPARENT TARGETING

  • Architectural Building Design

    NORDIC REACH

    We use census data to segment geographical neighborhoods in key Nordic consumer markets. 

  • Basketball Players Portrait

    OPERATIONAL

    Our lifestyle personas are built

    from real census data. They are solid, and stable over time.

  • Fried Fish Fillet

    EFFICIENT

     

    Neighborhoods reflect lifestyles, and lifestyles are key to consumption choices.

  • Male Photographer

    PRIVACY SAFE

     

    We segment neighborhoods,

    not individuals. Our targeting is

    100% GDPR compliant.

  • Open Sign

    LOCAL

     

    With local offices in every Nordic capital, we are always close by and ready to help.

  • Garlic

    IDFREE

     

    We partner with the IDFree targeting platform to offer online omnichannel activation.

 

ABOUT US

  • COMPANY START

    Founded in Oslo, Norway, by Nordic IT veterans who combined CRM experts, programmatic pioneers, and academic statisticians in one vibrant firm.

  • vinduer.jpg
    PRIVACY BY DESIGN

    From day 1 we insist on not using

    behavioral targeting or site traffic.

    We focus on neighborhoods

    and census data.

  • Wooden Staircase
    NORDIC DATA

    We earn the position of preferred 3rd party data provider in Norway, Denmark, Sweden, and Finland under our name Nordic Data Resources.

  • City Scape
    GLOBAL DATA

    We launch our global sister company

    Global Data Resources in 12 additional

    countries including US, UK, DACH,

    Poland, and Southern Europe.

  • Professional Growth
    EXPANDING

    We expand to 17 key markets while

    segmenting almost 50 million neighborhoods. We work with leaders like Kantar, InsightOne, Experian.

  • sailboat
    IDFREE PLATFORM

    We launch the IDFree targeting

    platform with privacy safe consumer insights, analytics, research methods,

    and targeted marketing.

  • Girl with Yellow Sneakers
    MARTECH LEADER

    NDR is selected to be on the 2021 European Martech Supergraphic in the category Audience/Marketing Data & Data Enhancement.

FIND US HERE

 
 

REACH US

 
MENU
OFFICES

Copenhagen

Gothenburg

Helsinki

Oslo

Stockholm

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